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BELGIUM ::: DE TIJD

Mediafin
Tour & Taxis

Havenlaan 86 C bus 309
B - 1000 Brussel

Tel. +32 2 423 16 11
Fax +32 2 423 16 10

e-mail: geert.wellens@mediafin.be
internet: www.tijd.be
EBP-contact: Geert Wellens

Editor-in-chief

Frederik Delaplace
Tel.: +32 2 423 18 40
Fax: +32 2 423 18 15
e-mail: hoofdredacteur@tijd.be
Positioning: De TIJD is the quality newspaper
for the Flemish business world, and reports
daily on major economic, political, financial
and social developments.

Special features:Telecom, Banking & Finance,
HRM, Energy, Real Estate & Culture (weekly),
luxury magazine BesteDingen (monthly)

Frequency

daily

Format

Belgian Format
Year of foundation 1968

Ownership details

De Persgroep / Rossel
(50/50)

Advertising director:

Erwin Jacquemyns
Tel.: +32 2 422 05 11
Fax: +32 2 422 05 10
Email: info@trustmedia.be

Ad rates 2009 (in €)

black/white

four colour

1/2 page 8,130 10,750
1/1 page 15,510 18,180
2/1 page 34,950
40,290

Agency commission 15%
Printed 52,094 copies
Distributed 42,588 copies
Sold 37,139 copies
of which subscriptions 79%

Source: CIM Q4-2008

Readers overall 130,000 *
Readers (executives) overall
43,721**

Age*

Less than 21 years 8%
21-44 years 43%
45-64 years 39%
65 years + 10%

Level of education*

Prim. school 6%
Higher sec. school 30%
High school/University 77%

Decision-makers

Finance 59%
Marketing 64%
Hardware 47%
Software 55%

Business travel**

Total business travel 68%
Business travel in Europe 59%
Bus. travel outside Europe 15%

Income**

Less than 2.000 €
4%
2.000 € - 2.500 € 17%
2.500 € - 3.000 € 20%
3.000 € and more 54%

Sources:
*CIM 2008;
**Executive Survey 2007

Austria Publimedia
France WWN/Publicitas
Germany M.S.C.
Greece Publicitas
Italy Publicitas
Netherlands Publicitas
Spain Alcala Media
Sweden Lagardere Global Advertising
Switzerland Publicitas
United Kingdom Publicitas