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6, rue Daru
75008 Paris
Tel.: +33-1- 56 99 49 14
Fax: +33-1-56 99 48 49
e-mail: dschapira@prisma-presse.com
Internet: www.capital.fr
EBP-contact: Delphine Schapira
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Editor-in-chief François Genthial
Tel.: +33-1-56 99 48 61
Fax: +33-1-56 99 48 57
email: fgenthial@prisma-presse.com
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Positioning: By far the most widely read business magazine in France and in Europe; reaching as many executives and decision makers as Capital: nearly 1,450 million total executives.Capital as distinguished itself by combining serious investigative editorial content with a unique, dynamic and high impact layout.Capital provides analyses on French and European complex economic events. Researches behind-the-scenes and practical advice on financial investments and successful management. |
Special features: www.capital.fr :second
French business website.
For Website opportunities, please contact us: International Advertising Dpt:
Tel.: +33-1-44 51 53 405
Fax.: +33-1-44 15 34 86
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Frequency
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monthly |
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Format
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213 x 270 mm |
| Year of foundation |
1991 |
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Ownership details
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Prisma Presse (G+J) |
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Advertising director:
Thierry Dauré
Tel.: +33 1 44 15 35 03
Fax: +33 1 44 15 34 06
email: tdaure@prisma-presse.com
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Ad rates 2009 (in €)
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|
four colour
|
| 1/2 page |
29,360 |
| 1/1 page |
40,170 |
| 2/1 page |
80,340 |
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Advertising structur
| Transport |
23% |
| Service |
22% |
| Other |
26% |
| IT |
12% |
| Clothing |
6% |
| Fragrance |
6% |
| Telecom |
6% |
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| French Paid |
366,086 copies sold |
| Newsstand Sales |
74% |
Source: OJD 2008
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| Readers overall |
2,525,000 * |
| Readers (executives) overall |
1,448,000 ** |
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Age*
|
| 25-34 years |
18% |
| 35-49 years |
35% |
| 50 years + |
35% |
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Anual Income**
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| 24,000 € - 36,000 € |
11% |
| 36,000 € - 42,000 € |
12% |
| 42,000 € - 60,000 € |
31% |
| 60,000 € - 80,000 € |
22% |
| 80,000 € and more |
17% |
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Position**
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| All executives |
21% |
| Senior executives |
21% |
| Company Director & Exceutives |
28% |
| Company Decision Maker & Influencers |
30% |
| CEOS and MDS |
32% |
Sources:
*AEPM 2008 ** Ipsos FCA 2007
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 |
| Benelux |
Gruner & Jahr AG & Co. KG |
| Denmark |
Adbizz Denmark |
| Germany |
Reinhard International |
| Greece |
Publicitas Hellas |
| Italy |
Blei S.p.A. |
| Spain |
Publicitas Promotion Network |
| Switzerland |
Leadermedia |
| United Kingdom |
Greg Corbett Associates Ltd |
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