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Kasernenstraße 67
D-40213 Düsseldorf
Tel.: +49-211-887 1067
Fax: +49-211-887 97 1067
e-mail: j.liebler@vhb.de
internet: www.gwp.de
EBP-contact: Joachim Liebler
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Editor-in-chief
Roland Tichy
Tel.: +49-211-8 87-21 11
e-mail: roland.tichy@wiwo.de |
Positioning: WirtschaftsWoche is Germany's business weekly. It contains up-to-the-minute and comprehensive reports of all the significant current economic events and developments, supplying backround data and highlighting the interdependence of business and the economy.
Special features: Special features: Additionally to regular weekly sections WirtschaftsWoche publishes special features almost every other week. Internet site: www.iqm.de
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Frequency
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weekly |
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Format
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magazine (210 x 280 mm) |
| Year of foundation |
1970 |
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Ownership details
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Dieter von Holtzbrinck
Medien GmbH |
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Advertising director:
Patrick Priesmann
Tel.: +49 211 887 2315
Tel.: +49 211 887 97 2315
e-mail: patrick.priesmann@iqm.de
Intern. advertising director:
Robert Breen
Tel.: +49-211-8871 331
Fax.: +49-211-887971 331
e-mail: robert.breen@iqm.de
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Ad rates 2009 (in €)
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| 1/3 page |
10,080.00 |
| 1/1 page |
23,800.00 |
| 2/1 page |
47,600.00 |
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Advertising structure:
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| Finance |
22% |
Services |
12% |
IT & communication |
9% |
| Automotive |
8% |
| Tourism |
4% |
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| Printed |
258,119 copies |
| Distributed |
203,703 copies |
| Sold |
189,336 copies |
| of which subscriptions |
50% |
Source: IVW 2008
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| Readers overall |
979,000 * |
| Readers (executives) overall |
268,000** |
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Age*
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| 20-29 years |
14% |
| 30-39 years |
23% |
| 40-49 years |
25% |
| 50-59 years |
19% |
| 60 years + |
18% |
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Household net income*
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| (monthly) |
| up to 1,000 € |
3% |
| 1,000 € - 3,000 € |
41% |
| 3,000 € and more |
57% |
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Position**
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| Self-employed |
16% |
| Management executives: |
72% |
| MD, CEO |
28% |
| Head of department |
27% |
Sources:
*MA 2009
**LAE 2007 (Leseranalyse Entscheidungsträger)
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| Austria |
iq media marketing |
| Benelux |
iq media marketing |
| Czech Republic |
Dr. Slavomír Malickay |
| France |
iq media marketing |
| Greece |
A&O Media Worldwide |
| Italy |
K. media |
| Poland |
A.M.F. Plus Group Ltd. |
| Portugal |
Ilimitada |
| Scandinavia |
iq media marketing |
| Spain |
Publicidad Internacional |
| Switzerland |
Top Media Sales |
| United Kingdom |
Advance International Media |
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