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P.O. Box 222 Vinderen
NO-0319 Oslo
Tel.: +47-23 29 63 00
Fax: +47-23 29 63 01
Internet: www.hegnar.no
EBP-contact: Gretha Nicolaysen
e-mail: gretha.nicolaysen@finansavisen.no
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Editor-in-chief
Trygve Hegnar
Tel.: +47-23296300
Fax: +47-23296301
e-mail: resepsjon@hegnar.no |
Positioning: Finansavisen, the Norwegian financial daily, is the politically independent leading national newspaper for finance and economics. Produced by the country’s most qualified and insightful business journalists, it closely covers Norwegian entrepreneurship, delivers business analysis and provides economic commentary.
Special features: Corporate Computing every Monday, Cars every Thursday, Employment every Wednesday, Real Estate every Thursday, Mutual Funds and Lifestyle every Saturday. New
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Saturday Magazine Finans MOTOR. Finans MOTOR is Norway’s first weekly magazine focusing solely on cars, bikes and boats. The magazine covers a wide range of topics and our readers can enjoy news, tests and feature articles.
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Frequency
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daily (Mon-Sat) |
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Format
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246 x 365 mm |
| Year of foundation |
1992 |
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Ownership details
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Hegnar Media AS |
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Advertising director:
Gretha Nicolaysen
Tel: +47-23296318
Fax: +47-23296320
e-mail: gretha.nicolaysen@finansavisen.no
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Ad rates 2009 (in €)
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four colour
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| 1/2 page |
3,854 |
| 1/1 page |
7,218 |
| 2/1 page |
10,106 |
| Average share of advertising pages |
33% |
| Agency commission |
3% |
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| Printed |
38,000 copies |
| Sold |
25,000 copies |
| of which subscriptions |
75% |
Source: Norwegian Newspaper Ass. 2008
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| Readers overall |
101,000 daily / 285,000 weekly |
| Readers executive overall |
9,000 daily / 102,300 weekly |
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Household income
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| (E/p.a.) |
| less than 34,000 |
1% |
| 34,000 - 57,000 |
8% |
| 57,000 - 69,000 |
8% |
| 569,000 - 81,000 |
9% |
| 81,000 + |
74% |
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Position
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| Top manager/CEO |
59% |
| Mid-level manager |
25% |
| Low-level manager |
13% |
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Decision-makers authority
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| General investments in company |
76% |
| Marketing/PR |
69% |
| Bank services |
64% |
| Financial services |
61% |
| Buying company cars |
51% |
| IT/Telecommunication |
68% |
Source: Synovate Tradepress Survey 2008
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| Austria |
iq media marketing |
| Germany |
iq media marketing |
| Switzerland |
iq media marketing |
| UK |
Advance International Media |
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