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Torsgatan 21
S-11390 Stockholm
Tel.: +46-8-57 36 50 00
Internet: www.di.se
e-mail: gunilla.herlitz@di.se
EBP-contact: Gunilla Herlitz,
CEO and Editor in Chief
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Editor-in-chief
Gunilla Herlitz
Tel.: +46-8-57 36 50 00
e-mail: gunilla.herlitz@di.se |
Positioning: The leading daily business newspaper in Sweden. Dagens Industri is both a trade journal and a morning newspaper enabling business people to consume the important facts in the short time available to them. |
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Frequency
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daily (Mon.-Sat.) |
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Format
|
tabloid size |
| Year of foundation |
1976 |
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Ownership details
|
Bonnier Business Press |
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Advertising director:
Erik Lennmark
Tel. +46-8-57 36 50 00
e-mail: erik.lennmark@di.se
Online advertising manager:
Patrik Österlund
Tel. +46-8-57 36 50 00
e-mail: patrik.osterlund@di.se
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Ad rates 2009 (in €)
|
black/white
|
four colour
|
| 1/2 page |
7,466 |
7,466 |
| 1/1 page |
11,583 |
11,583 |
| 2/1 page |
22,641 |
22,641 |
| Average number of advertising |
40% |
| Agency commission |
4% |
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| Distributed |
112,900 copies |
| Sold |
97,000 copies |
| of which subscriptions |
83% |
Source: Swedish Audit Bureau of Circulation 2008
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| Readers overall |
413,000 |
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Income
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| (monthly) |
|
| 1,720 - 4,528 € |
33% |
| 4,528 - 7,607 € |
38% |
| 7,608 € and more |
14% |
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Position
|
| Manager |
438% |
| Board member |
20% |
| Managerial body |
30% |
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Decision-makers
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| Some influence |
15% |
| Lots of influence |
31% |
| Full influence |
43% |
Source: Orvesto Consumer 2008:3 Orvesto Business 2008
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Publimedia International |
| Benelux |
Mediacontact International |
| Denmark |
Adbizz Denmark ApS |
| Finland |
Nordic Media Reps |
| France |
Affinity Media |
| Germany |
Reinhard Internationale Verlagsvertretungen GmbH |
| Italy |
Laureri Associates SRL |
| Spain |
Sua Communicación y medios s.l |
| Switzerland |
Affinity-PrimeMedia Ltd |
| United Kingdom |
Oliver Smith & Partners |
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