 |
e-mail: hakan.guldag@dunya.com
Internet: www.dunya.com
EBP contact: A. Hakan Guldag
|
|
Editor-in-chief
A. Hakan Guldag
Tel.: +90 216 68 11 913
Fax: +90 216 68 03 975
e-mail:
hakan.guldag@dunya.com |
Positioning: The leading business and financial daily in Turkey
Special features: Strong ties with SME’s. Around 300 supplements in a year covering industries, regions, industrial sites, countries and special topics.
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|
Frequency
|
daily (except Sundays) |
|
Format
|
355 x 525 mm |
| Year of foundation |
1981 |
|
Ownership details
|
Dünya Süper Veb
Ofset AS. A family owned private company |
|
|
 |
|
Advertising director:
Meral Ogat
Tel.: +90-212-44 02 050
Fax: +90-212-44 02 117
e-mail: meral.ogat@dunya.com
|
Ad rates 2009 (in €)
|
black/white
|
four colour
|
| 1/2 page |
23,200 |
26,100 |
| 1/1 page |
44,300 |
50,250 |
| 2/1 page |
80,700 |
93,400 |
| Average share of advertising |
20% |
| Agency commission |
15% |
|
|
Advertising structure:
|
| Banking & Finance |
26% |
| Automotive |
22% |
| Industries |
14% |
| Communication |
10% |
| Computer & Informatics |
10% |
| Textile |
7% |
| Health |
5% |
| Education |
3% |
| Logistics |
3% |
|
|
 |
 |
| Distributed |
59,800 copies |
| Sold |
53,800 copies |
| of which subscriptions |
82% |
|
| Readers overall |
200,000 |
|
Age
|
| 20-25 years |
10% |
| 26-35 years |
34% |
| 36-45 years |
32% |
| 46-55 years |
18% |
| 56 years + |
6% |
|
Position
|
| Entrepreneur |
38% |
| Employee |
36% |
| Self employed |
17% |
| Others |
9% |
|
Decision-makers
|
| Board member |
40% |
| Top manager |
20% |
|
Middle manager/Finance consultant
|
15% |
| Advisor |
3% |
|
 |
| Germany |
iq media marketing GmbH |
|
